As eCommerce evolves, staying ahead means outfitting your WordPress online store with the best tools available. Whether you’re just starting to build your online shop or aiming to grow your current one, there’s a treasure trove of tools, particularly plugins, that can elevate your store’s functionality. Choosing the right plugins has always been a key factor in your store’s success.
In this article, we’re diving into some of the best-rated plugins that can really boost every key aspect of your eCommerce store. By integrating these plugins, you’ll definitely give your WordPress eCommerce site the competitive advantage it needs to succeed.
1. Smart Coupons for WooCommerce
It’s quite common to use incentives like coupons, vouchers, and festive discounts when running an eCommerce store. If you’re looking for a way to manage these promotions effectively, Smart Coupons for WooCommerce is the ideal plugin for your online shop. With this plugin, you can easily set up BOGO coupons (Buy One, Get One), giveaways, gift vouchers, discount rules, and store credits to help boost your sales.
You can offer full or partial discounts on certain products, set restrictions on coupons, and choose specific items for those BOGO deals. In short, the Smart Coupons plugin handles everything from issuing coupons to promoting and removing them. It’s your best bet for creating smart marketing strategies that incentivize purchases and drive sales.
The free version of the wordpress coupons plugin can be found in the wordpress repository.
2. Stripe Payment Gateway for WooCommerce
The WooCommerce Stripe Payment Gateway plugin from WebToffee makes it super easy to accept credit and debit card payments through Stripe, along with other popular options like Apple Pay, Google Pay, and Alipay. It covers a lot of ground when it comes to payment methods. This plugin is all about minimizing cart abandonment by streamlining the checkout experience.
Plus, it comes packed with security features like 3D Secure and Strong Customer Authentication to ensure your transactions are safe. And if your business runs on a subscription model, no worries—this plugin has you covered for those recurring payments, too!
You can try out the free version of the stripe payment plugin for WooCommerce in the wordpress repository.
3. WPForms
The WPForms plugin simplifies the way you connect with your customers and gather their valuable feedback. With its user-friendly drag-and-drop interface, this WordPress form builder lets you whip up contact forms, feedback forms, subscription forms, payment forms, and a whole range of other forms for your website.
Plus, you can easily link this plugin to payment platforms like PayPal, Stripe, Square, and Authorize.net, allowing you to accept payments. You even have the flexibility to customize your payment forms to suit your specific needs.
What sets WPForms apart from many other plugins is its impressive library of over 1800 templates, making the form creation process not just simple but also incredibly adaptable.
4. WooCommerce Product Recommendations
If you’re looking to recommend products to your customers and increase your sales, you should definitely check out the Product Recommendations for WooCommerce plugin. This handy tool can boost your average order value by suggesting products that match your customers’ interests. The plugin works with a variety of product types, including simple, grouped, variable, and subscription items.
Plus, it makes sure that all the recommendations are practical by leaving out any out-of-stock products. You have the flexibility to choose related products to recommend and decide when and where to show them. With options like upsells, cross-sells, frequently bought together, and top-rated items, this advanced plugin provides tailored recommendations that encourage customers to increase their order value.
5. PushEngage
PushEngage really shines as the top push notification plugin for WordPress around the globe. This handy tool boosts your chances of attracting more web subscribers, increasing sales, and growing your business. With PushEngage’s push notifications, your website visitors can easily become loyal fans and repeat customers.
Signing up requires just a few clicks, which makes it super user-friendly. The easy-to-navigate dashboard helps you create opt-ins, launch push campaigns, and expand your subscriber list.
Plus, with advanced segmentation and targeting options, you can manage your audience effectively, keeping track of your revenue goals and enhancing engagement.
6. Paypal for WooCommerce
The WooCommerce PayPal Plugin allows you to easily integrate PayPal as a payment gateway on your online store. It supports various payment methods, including PayPal, Venmo, SEPA, as well as major credit and debit cards.
With PayPal’s advanced security features, such as encryption and multi-factor authentication, you can significantly enhance the protection of your store. The plugin also enables a smooth shopping experience by allowing customers to complete their purchases directly from the product page through the PayPal Express Checkout option.
You can try out the PayPal Payments for WooCommerce plugin for free from the WordPress Repository.
7. All in One SEO for WordPress
Good SEO is essential for making sure your store pops up when people are on the hunt for your products or looking for solutions to their issues. When you optimize your store to climb the search results, you unlock a world of benefits, with enhanced visibility being one of the biggest perks.
All in One SEO is a fantastic tool for WordPress users. Its content analyzer gives in-depth insights, allowing you to tweak your posts for better rankings. Plus, the automatic internal linking feature keeps your pages interconnected, which boosts your on-page SEO. You can easily keep an eye on your keyword rankings right from the dashboard, and the SEO revisions feature lets you track changes and roll them back if necessary.
The plugin’s setup wizard gets your site’s SEO up and running in just a few minutes, aligning with industry standards. And with a custom schema generator at your fingertips, you can make sure your content stands out in search results.
8. Product Feed for WooCommerce
If you’re looking to enhance your business’s visibility, the WooCommerce Product Feed plugin by WebToffee is just what you need. It helps you list your products on popular marketplaces like Google Shopping, Facebook, TikTok, and Pinterest.
The plugin generates optimized product feeds in various formats, including XML, CSV, and TXT, making it super easy to connect with over 20 different platforms. It also offers automatic syncing with Facebook shops and Google Shopping, ensuring your products are right in front of your customers when they’re searching.
You can add static values to your feeds and utilize smart filtering for better control over which products to showcase. And if you have a lot of products, batch syncing makes it easy to manage everything efficiently.
Check out the Product feed plugin in WooCommerce marketplace
9. YITH WooCommerce Wishlist
The YITH WooCommerce Wishlist plugin enhances your online store by allowing customers to save their favorite products for future purchases. This feature makes it easier for users to revisit and buy items later.
Additionally, customers can share their wishlists with family and friends, making gift shopping more convenient. The plugin also supports social media sharing, helping to boost engagement and increase brand visibility.
10. WebToffee WooCommerce Gift Cards
The WordPress Gift Cards plugin gives WooCommerce store owners the ability to create and sell an unlimited number of gift cards directly from their shops. These gift cards can be easily sent via email to customers, complete with store credit balances and personalized messages. The plugin also comes with more than 20 pre-designed gift card templates, categorized for various occasions like General, Birthday, Christmas, and more.
One standout feature of this plugin is its ability to process instant refunds as store credits, making it easier to manage returns and reduce losses. Store owners can customize gift card amounts, either fixed or custom, and easily track and manage customer credit balances through the plugin’s dashboard. Additionally, the plugin allows you to set advanced usage limits, such as restricting gift card usage to specific products, categories, or spending thresholds, ensuring they are used according to your store’s policies.
A free version of the gift card plugin is available in the WordPress repository, and a premium version can be purchased for additional features and capabilities.
11. Mailchimp for WooCommerce
Mailchimp for WooCommerce simplifies customer data management and marketing automation. This plugin automatically syncs customer and purchase data, which you can use to create targeted campaigns. It also enables automatic follow-ups with customers after they make a purchase.
You can recommend products based on what customers have been browsing, which helps boost engagement and recover abandoned carts. With this tool, tracking the ROI of your marketing efforts is super easy. New subscribers sync with your audience when they create an account and opt-in.
Plus, all these features are completely free!
12. WebToffee ECommerce Marketing Automation
Marketing your WooCommerce store is now simpler than ever with WebToffee ECommerce Marketing Automation, an all-in-one tool designed to automate customer engagement, boost sales, and improve retention. This powerful plugin simplifies your marketing process by allowing you to create personalized email campaigns, recovery emails for abandoned carts, and automated workflows—all without needing coding knowledge or third-party tools.
With WebToffee’s automation features, you can set up recovery emails for abandoned carts, send personalized follow-ups after purchases, and trigger targeted promotions based on customer behavior. The built-in email editor allows you to design customized, branded emails, and smart segmentation ensures your messages are delivered to the right audience at the perfect moment.
A free version of this email marketing automation plugin is available in the WordPress repository, and a premium version with additional features can also be purchased.
13. Customer Reviews for WooCommerce
The Customer Reviews for WooCommerce plugin is a great asset for store owners who want to harness customer feedback to improve engagement and drive sales. Automated email reminders make it easy for customers to leave reviews, encouraging more of them to share their experiences. On top of that, manual review requests offer another way to gather important feedback, while on-site review forms make the process quick and straightforward.
This plugin supports ratings, images, and voting options, which elevate the quality and reliability of the reviews. The Q&A section on product pages is a fantastic feature for addressing customer questions and fostering trust and transparency. And don’t overlook the power of offering discounts in exchange for reviews—it can really boost participation and motivate more customers to share their insights
14. GDPR Cookie Consent Plugin
The GDPR Cookie Consent Plugin is your go-to solution for making sure your website meets important privacy laws like GDPR, CPRA, and LGPD. It creates a customizable cookie banner on your WordPress site, so visitors can easily choose whether to accept or reject cookies.
With this plugin, all third-party cookies and scripts are turned off until users give their thumbs up. It provides detailed consent options, letting visitors pick and choose which specific cookies they want to activate based on their purposes.
You’ll also find an advanced cookie scanning tool that helps detect and count cookies on your site. It’s compatible with Google Consent Mode v2, allowing you to use Google Ads and analytics services while staying compliant. Additionally, it supports IAB TCF v2 and Google’s extra consent specifications, making it perfect for sites that run ads from third-party advertisers.
15. Checkout Field Editor (Checkout Manager) for WooCommerce
Optimizing your checkout pages is key to cutting down on cart abandonment and increasing conversions. The Checkout Field Editor is an essential plugin for any WooCommerce store owner, allowing you to tailor and enhance your checkout process. With this handy tool, you can effortlessly add, edit, or remove fields on your checkout page to meet the specific needs of your store.
You can include up to 20 different types of custom checkout fields and even add validation to ensure you gather all the necessary information from your customers. This user-friendly plugin wraps it all up nicely, enhancing the checkout experience for your customers and streamlining your pages for quicker conversions.
Endnote
To sum it up, picking the right plugins can completely revamp how you manage your eCommerce store on WordPress. If your goal is to enhance user experience, drive more sales, or make your operations run smoother, the 12 plugins we’ve highlighted are crucial.
Integrating these tools will set you on the path to optimizing your store and giving your customers a seamless shopping experience. Ready to elevate your store? The ideal plugin is just a click away!
